The One Page You’re Forgetting on Your Website (That’s Costing You Sales)
Let’s play a quick game.Go open your website (yes, now — I’ll wait).Now tell me: Do you have a dedicated “Why Work With Me” or “About” page that actually sells your services? Not a boring “Hi, I started this business in 2014 and I love coffee” blurb.I mean a page that...
5 Free Marketing Tools Every Small Business Should Use in 2025
You don’t need a big budget to market like a pro. You just need the right tools. Here are 5 free tools I seriously love — and yes, I use them in my own business and with clients all the time. Google Business ProfileLocal SEO magic. If you want to show up on Google...
Should You DIY Your Marketing or Hire Help?
Here’s the deal: not every business needs a fancy pants marketing agency. Sometimes DIY-ing it is totally fine — and other times, it’s holding you back big time. Let’s talk about it. DIY Marketing – When it makes sense: You’re just starting out You’ve got more time...
SEO vs Google Ads in 2025 — Which One Should You Focus On?
Let’s settle this once and for all. If you’ve ever asked, “Should I be doing SEO… or Google Ads… or both?!” — you’re not alone. I get this question all the time from small business owners trying to figure out where to spend their precious time (and money). So here’s...
Leveraging Data Analytics to Grow Your Business
Data is one of the most valuable assets a business can have. By effectively using data analytics, small businesses can make informed decisions, improve efficiency, and boost profitability. Whether you’re looking to understand customer behavior, streamline operations,...
8 Smart Strategies to Grow Your Business in a Tough Economy
Running a business is always a challenge, but during tough economic times, it can feel even more overwhelming. The good news? There are practical ways to keep your business thriving, even when the economy is uncertain. Here are eight smart strategies to help you grow...
How to Improve Your SEO When Someone Else Manages Your Website
Many businesses have their websites managed by a professional team (like ours!), ensuring that all on-page and technical SEO elements are taken care of. But did you know there are still plenty of ways you can enhance your SEO even if you don’t handle your website...
The Biggest Digital Marketing Mistakes Small Businesses Make
The Common Mistakes That Hinder Small Businesses in Digital Marketing Digital marketing can feel like a maze for small business owners—there are so many platforms, strategies, and tactics to consider. But while it’s easy to get caught up in the hustle, some common...
